In this economy, you need all the help you can get to ensure that your business is noticed amid all the noise. Marketing is key, but which approach to take? The first thing that may pop into your mind is to send out e-mail blasts or hire a consultant. While these are good ideas, everyone's already doing the first, and the latter can be pricey. Besides, there are lots of things you can do on your own that are cheap or free.
So get creative! Use the Web and other resources at hand to try to rise above the fray.
Increase visibility in your community.
Join local organizations that provide business networking opportunities, or start your own. Do volunteer work for a large charity. You'd be surprised at the marketing support such activities can bring.
Participate in online marketing groups.
Search Twitter and other social-networking sites for groups meeting to discuss marketing.
For example, Understanding Marketing holds a chat and Q&A session on Twitter that focuses on small-business marketing. It's live each Tuesday from 8 to 9 p.m. eastern time. Search #smbiz on Tweetgrid.com.
Submit information to blogs.
Blog writers are always looking for content for their sites. Target appropriate ones and send them press releases or descriptive e-mails.
Reward existing customers.
Offer an exclusive incentive to your regular customers—only your regular customers. Notify them via e-mail or other contact methods, and direct them to an otherwise inaccessible page on your Web site where the offer appears.
Get your customers to bring in new customers.
Offer an incentive like a discount to customers who get a new customer to make a transaction with your business.
Spruce up your Web site.
Stale sites don't attract business. Fresh, frequently updated Web sites show your customers you're a vibrant and active business. Let users subscribe to get update notices, then update frequently.
Provide free, helpful information to your customers.
Such content should be related to your type of business and can include tips, hints, reviews, and other information that can help drive sales. For example, a business selling paint can provide a guide to selecting the best paint for different uses. Such informative content is often available from suppliers. Use it.
Offer your noncompeting business customers a link exchange.
A link exchange is much like a bulletin board at your business that holds your customers' business cards. The more links your business has to its Web site, the better your search engine placement, and the greater the number of people who see your business's links, the more will visit you.
Use downtime for marketing.
When times are slow, keep employees busy contacting customers. Create e-mail marketing documents your employees can send to individual customers. Personal contact with customers gets results. Mass e-mails are less effective and, given today's e-mail spam filters, may not be seen by many. Go for quality contacts rather than quantity.
Visit your own Web site frequently.
Look for ways it can be improved. Too often, small business Web sites load slowly, are poorly organized, and are difficult to navigate. Fix bottlenecks that impede customers and look for ways to get customers to act. Make sure all links work and lead to up-to-date content. Test campaigns with printable coupons and other incentives. For more tips, see our story "Build a Better Web Site."
Get active in the online community.
Encourage employees to do the same. Don't spam discussion forums or other social sites, but don't be afraid to use signature lines containing links to your Web site. Establish common-sense rules for yourself and your employees regarding these social-networking and discussion sites, and always strive to be positive and helpful on them.
Check out your suppliers' Web sites thoroughly.
Add links on your site to informative and helpful content on those sites. Many corporate sites offer instructional videos and other material that can inform your customers and lead them back to you, ready to do business.
Get a toll-free phone number.
It makes you look more professional and encourages business—and the fees aren't as high as you might think.
Launch a blog on your site and update it daily.
Nothing reads "I don't care" like a blog whose most recent entry is days old. Assign this task to employees who can write and spell—an illiterate blog is worse than no blog at all. Introduce people to your company and its staff. Highlight products. Run contests and give away company swag. Announce specials and upcoming product-line changes. Establish a "customer-of-the-month" tradition and do regular write-ups. Surely there's something you can say to your customers daily.
Yes, use Facebook and Twitter.
Having a Facebook page may not earn you any new business, but not having one may cause customers to ask why you don't. Take some good pictures of your offices and your employees (unless you'd rather leave those details to your customers' imaginations), or, in some fashion, put a more human face on your company identity. Twitter is a young technology, and everyone's scrambling to figure out useful applications. In the meantime, let your customers at least follow you, and implement a strategy similar to what you're using in your blog. In 140 characters, that is.
Visit online marketing sites.
Good Marketing Ideas is an excellent site, with plenty of useful tips. The suggestions here cost little or nothing to implement, and will likely lead you to resources you might never have thought of on your own.
Never surrender.
Getting new and potential customers to notice you is an ongoing—and sometimes uphill—battle, and one you can't ever stop fighting. Pick a new idea every week or two and implement it, no matter how small it is. Call a meeting of employees, order a pizza for lunch, and brainstorm; offer an incentive for ideas you implement. Before long, your marketing might just pay off in new sales—and happier, more involved customers.
Showing posts with label ila. Show all posts
Showing posts with label ila. Show all posts
Tuesday, January 29, 2013
Monday, January 28, 2013
The iLiving App Is Coming...Are You Ready? There's An App That Pays YOU
The iLiving App Review - Sign Up
This iliving app review is a closer look at the program, what it has to offer and what it can do for you. Let’s be 100% clear: An iliving app review right now isn’t about what the app can do as an app, but instead what it can do for us all financially.
iliving app review – compensation plan discussion
This iliving app review is all about money. Here’s a closer look at the iliving app compensation plan. When people are looking for an iliving app review, they want to know about getting paid. The big money centered around referrals, but no recruiting or referrals are required. The idea is to get your matrix filled out as quickly as possible. When you do, you start getting paid…very well! The first level of payment is for people who are simply involved with the program.
With the 3×7 forced matrix, people who are simply signed up can earn over $2,500 simply for being involved. No referrals, no recruiting. Just sitting around being involved. That’s pretty amazing information in this iliving app review.
iliving app review – do nothing, get paid
On the first level of compensation with a filled matrix, an associate will earn about $2,500 a month. And that is without any further work! There isn’t anything greater on Earth than passive income.
All the associate has to do is be involved, be part of the filled matrix and the money is there. Talk about easy! With the 12 spots below filled, the app is effectively free.
iliving app review – compensation plan refer 3
We’re starting to get to the goods on this iliving app review. Sure, $2,500 is great passive income but what if the associate was actually involved and getting referrals? This iliving app review is here to tell you that that’s where the money starts.
If an associate brings on three people and those people fill their matrix, that’s an additional 10%, or about $750 extra a month…on top of that $2,500.
Listen, I know it sounds crazy. These numbers are bananas and we haven’t even given an iliving app review of the good stuff yet.
iliving app review – refer 6
Now we’re going to start talking about money. When you came to this iliving app review, you were probably expecting a lot of hype, but I’m breaking it down for you step by step. You can stop at 3 referrals and make some decent extra cash, but honestly, 3 is easy. I have seen three new people under me in two hours.
When you get to 6 referrals with their matrix filled, it starts getting serious. The bonus is about $3,000 a month (on top of the $2,500 from being active). Now, that’s getting to be reasonable.
iliving app review – crazy at 10
This is the iliving app review part that you’ve been waiting for all along. When you get to 10 direct referrals who have filled their matrix, you jump all the way up to $10,000 per month. It seems like a high number, but it’s real.
Add in your initial $2,500 and you’re making some great money…and you can stop there if you’d like. If you have 10 direct referrals who are active, you’re making $12,000+ a month and not doing anything else.
NOW ARE YOU EXCITED?
You can get 10 people in a week. It’s really not that hard. It really isn’t. And the best part is that with this iliving app review, you get a straight forward breakdown of the compensation. When you get over to the site, by clicking any of the buttons on the page or the images, you can watch the videos that tell you more about it.
iliving app review final thoughts
Can you be successful with this program? That’s up to you. This iliving app review is here to give you some details. If you choose to do nothing and the matrix fills in around you, you’re going to be thrilled that you read this iliving app review.
If you can recruit a few people here and there, you’re in style.
From everything you read here, you should be pretty dang excited to get started right away. And you can. Click the link below and you are on your way.
Check out my site.
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