F.U.G.I Factors (Selling Techniques)

When selling products and services we all want to to know what were doing and be very effective in the field. Coming from the door-to-door marketing campaigns I have become a "beast" with F.U.G.I Factors. I'm going to break it down for you right now.

Fear of Loss: Make them feel as if they are losing out.
• Verbal --> checking schedule/ not sure if time is avail.
Ex: " let me check my schedule, my appointments are booking up fast."
• Non-Verbal --> take flyer away, step back

Urgency: Act Now!
• Verbal --> limited time, one spot, one day left
• Non-Verbal --> hands movements, have a fast pace

Greed: Jones Effect, People want what others have
• Verbal --> Name drop, we are signing up a bunch of people today
• Non - Verbal --> show your other sign ups and or sales

Indifference: Act like you don't care
• Verbal --> " I'm signing up a ton of people today it's up to"
• Non - Verbal --> leaning/ don't worry about your posture

If you are marketing offline be sure to try these factors to lure in solid leads for your business. Be confident try not to look like a sales person. NO ONE WANTS TO BE SOLD.

If you can build a relationship do it. It's a key component.